For $1,933 you could buy
three cars that year or one Hoover vacuum cleaner for $19.33. But that wouldn’t
be enough to clean up the dust bowl. Or as they say in the United Kingdom, to Hoover the dust. It says a lot about a
noun that becomes a verb particularly when the noun is a brand name.
Here in the U.S. we never
took up the verb. Maybe because we already had too many Hoovers. Herbert, the
out-going president, had a popularity close to zero. He won just six states in
the 1932 election. A dozen Hoover vacuums couldn’t suck up the landslide.
The vacuum cleaner was
invented by a department store janitor named Spangler in 1908. He passed it on
to his cousin, Susan Hoover and the rest is history.
Nor could Hoover, the vacuum, clean up the mess in
the wake of J. Edgar Hoover. By 1933 he
was already nine years into his tenure as head of the F.B.I. He had a
remarkable nose for sniffing out bootleggers, anarchists, agitators (especially
from the left) along with civil rights leaders. But his olfactory sense was
clogged when it came to proto-fascists in the decade of the Depression. Hoover
reigned for 48 years through the terms of eight presidents. By 1960 the F.B.I had
files on 432,000 Americans. In 1950 I attended some Marxist classes filled mostly by FBI agent reporting on each other. It didn’t hurt that he not only procured the
negatives of films from all their office parties but kept enough wire-taps and surveillance
tapes to scare the bejejus out of everyone in Washington.
1933 was the worst of
times and the wurst of times. Breadlines here and sausage (wurst) in Germany.
Hitler assumed power that year being mistaken by the German people as the
worker’s friend in ways that have resonance today. He posed as the messiah leading
them to the Promised Land which turned out to be Czechoslovakia, Austria and
Poland and he Hoovered the rest of Europe ending up making sausage of
civilization.
It was also the year of my
birth so I’m taking credit for FDR as well as the chocolate chip cookie,
drive-in movies and the board game, Monopoly.
But the signs of things to come were also in the tea leaves with King Kong and the song, Stormy Weather.
The lesson from all this
is murky. Is there a pendulum swinging from Hitler to FDR, menace to salvation?
It seems we proceed on two tracks at once revealing our most loathsome and
noblest intent. Perhaps our dangerous
folly at the polls will wake up the slumbering masses. This new Age of Trump is
already seeding its own destruction with reckless Tweets and cabinet
appointments who have been salivating for many years to bring us back to
pre-Roosevelt America.
In the King Kong movie we see the beast
climbing the tallest building in NYC, pounding his chest and going on a
rampage. Sound familiar? He is brought down by the beauty, Fay Wray. If Beauty
and Truth are one our country is littered with smears, fibs and fake news. The Hoover called Truth is always at the ready to Hoover away the debris.
Truth is always at the ready to vacuum away the debris.
Truth is always at the ready to vacuum away the debris.